About NeonPanel

One ledger where ecommerce numbers finally match

NeonPanel connects multi-channel operators to one data foundation finance and growth both trust

Unified system

  • Accounting
  • Inventory
  • Forecasting
  • AI access

What we build

A unified operating system for sellers who run Amazon, Shopify, TikTok Shop, QuickBooks, Xero, FBA, and AWD.

Landed cost and FIFO COGS resolve into the same source of truth.

Why NeonPanel exists

Most stacks split finance, inventory, and planning. Margin, stock, and close then drift out of sync.

NeonPanel gives operators and finance one ledger: settlements, fees, refunds, landed costs, batch histories, shipment states, COGS, journals, and forecasts together.

Who it serves

Built for Amazon-first and multi-channel teams, agencies, fractional CFOs, finance leaders, and ops — accounting-grade data without spreadsheet upkeep.

Led by Michael Sorochev, founder and operator, with a focus on ecommerce finance, inventory operations, and AI-ready business data.

The product principles

Accounting and operations agree

Inventory movement and journal entries should be different views of the same facts, not separate reconciliation projects.

Cost accuracy is a foundation

FIFO COGS, landed cost, and batch history belong at the center of profitability, forecasting, and close workflows.

AI needs trusted data

NeonPanel MCP exposes the same ledger to Claude, Cursor, Viktor, and custom agents so AI works from operating facts.